With over 900 Coles Brand products on shelf proudly displaying the Australian Made logo, it has never been easier to buy Australian at Coles. In yet another supermarket first Coles Brand is celebrating having more Australian Made products than any other brand in the country.
You’ll find at least 96 per cent of Coles fresh fruit and veg and all of its fresh meat range is locally grown and bred. Showing their commitment to Australia, close to 85 per cent of Coles Brand food and drink is Australian made.
“Buying Australian made and grown products makes sense. Not only are you getting great products that have been made or grown right here, by Australians and to Australia’s high standards; you are also supporting Aussie farmers, fisherman, manufacturers and processors.” Said Ian Harrison, Campaign Chief Executive, AMAG.
“We are proud to support Coles in its latest initiative to promote locally made and grown products. By branding its products with the AMAG logo, Coles is helping the majority of Australian consumers who want to buy Australian, easily locate these products on their shelves, which is just fantastic.”
“Coles is extremely excited by the announcement from AMAG that Coles Brand has more Aussie made products than any other Australian brand.” said Simon Brady, Head of Coles Brand Marketing.
Unsurprisingly, research consistently shows that Australian consumers want to buy Australian. Most recently a survey (conducted by Roy Morgan Research) of almost 19,000 people found that 90% prefer to buy products Made in Australia.
Pop in to Coles and check out the huge range of Aussie made products and support Australian Made.