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Supporting Government and Community Initiatives

WRAPR (Waste Reduction Accreditation Program for Retailers)

Clean Up Australia has launched the Waste Reduction Accreditation Program for Retailers. WRAPR is a voluntary accreditation program that aims to reduce the millions of tonnes of waste dumped to landfill every year. Customers and suppliers are playing an integral role in WRAPR.

Coles Supermarkets has invested $300,000 to support this campaign and is the first retailer nationally to implement the program in all stores.

  • To be accredited as an Official WRAPR partner, each Coles store must:
  • Reduce the amount of plastic bags used by their store;
  • Reduce the amount of waste produced by their store;
  • Increase recycling and promote plastic bag recycling by customers;
  • Promote awareness among staff and customers about sound environmental practices.

The first Waste Reduction Accreditation Program (WRAP) was released in Coles stores in April 1999, with over 100 waste reduction initiatives implemented in Coles stores across the country.

Some initiatives undertaken by Coles stores include:

  • Liaising with organisations such as councils, schools, environmental groups and chambers of commerce to get the entire community focused on implementing environmentally friendly practices;
  • Asking customers if they require a bag;
  • Promoting the plastic bag alternatives such as calico, paper bags and boxes;
  • Reuse of fruit and vegetable waste by local farmers and/or schools and customers;
  • Reuse of out of date stock by donations to charities such as The Salvation Army, local soup kitchens or Food Bank;
  • Returning boxes (foam or waxed) to suppliers for reuse;
  • Sweeping loading dock floor prior to washing with water to greatly reduce the amount of rubbish entering the stormwater/drainage system;
  • Team meetings and training of new and existing staff;
  • Bag-free day in conjunction with local council

National Packaging Covenant
Coles Group Limited, Coles Supermarkets parent company, was the first Australian retailer to sign the National Packaging Covenant in July 2000.

The National Packaging Covenant is a policy framework for corporate environmental responsibility aiming to provide more effective management of packaging.

It is a self-regulatory agreement between industries in the packaging chain and all spheres of government, based on the principles of shared responsibility.

The goals of the Covenant are to minimise the environmental impacts of consumer packaging waste throughout the entire life cycle of the packaging product, close the recycling loop, develop economically viable and sustainable recycling collection systems and ensure that the voluntary process continues.

Coles already conduct a number of projects aimed at minimising waste and promoting recycling. As a signatory to the Covenant we are committed to specific objectives for further developing these programs.

Coles Group Limited's Action Plan was approved by the Covenant Council in August 2001.

For further information on the National Packaging Covenant visit www.environment.gov.au/epg/covenant/index.html

Code of Practice for Plastic Supermarket Carry Bags
Coles were involved in the development of the voluntary Code of Practice for Plastic Supermarket Carry Bags, in conjunction with Eco Recycle Australia and the Australian Retailers Association.

Launched in Victoria in December 1997, the Code ensures participating companies will:

  • Encourage staff to ask customers purchasing a small number of items whether they need a bag.
  • Train staff to load bags efficiently so that the number of bags can be minimised without excessive weight causing a bag to break.
  • Wherever possible, stores will stock durable carry bags or baskets compatible with checkout design and make them available for purchase by customers.
  • Where a reprocessing plant is available within a reasonable distance of a store, clearly marked drop-off bins will be provided in stores for the collection and recycling of customers' unwanted, used plastic carry bags.
  • Ensure that wherever feasible, used plastic carry bags returned by customers are returned to a reprocessor for conversion to other plastic products.
  • Provide information on the reprocessing of the bags that are returned.
  • Wherever feasible, products made from recycled carry bags may be stocked and promoted in stores.
  • Monitor the number of plastic bags used and aim to reduce overall use on a "bags to volume of sales" ratio.

The program is to be launched nationally in October 2001.

Sponsorships

Click here to view further information and more about other Coles sponsorships.