Coles Brand

Coles Brand products

Family favourites and great value every day

Coles Brand offers Australians a huge range of everyday goods at a competitive price. Don’t pay too much for day-to-day items; stock your pantry with Coles Brand.

Coles Brand offers a range of ordinary household and pantry items, ranging from milk and cheese through to herbs, laundry detergent and even our Comfy Bots nappies.

You’re supporting Aussie jobs too. Coles Brand is Australia’s only supermarket private label to offer 100% Australian-grown frozen vegetables (over 90% sourced from Tasmanian vegetable growers), adding $37 million to the Tassie economy.

Shop online

Coles Brand frozen vegetables are 100% Australian grown!

Coles Brand frozen vegetables and potato chips have been using 100% Australian Grown vegetables since May 2012 and we are proud to say they are grown in Tasmania and New South Wales! Both Coles Brand frozen vegetables and Coles Brand frozen chips are also on Down Down everyday low prices.

Coles Brand frozen vegetables are 100% Australian grown

Summer protection for the whole family

Australia has the highest rate of skin cancer in the world. Recently the Australian Government increased in maximum SPF limit from SPF30+ to SPF50+, reflecting the continued importance of sun protection amongst Australian families.


UVA & UVB are also important to understand when selecting sun protection. UVB is the major cause of sunburn and increased skin cancer risk, while UVA contributes to ageing of the skin, as well as risk of skin cancer. It is therefore important to select a sunscreen that offers a broad spectrum UVA & UVB protection and a high Sun Protection Factor (SPF). The SPF of a sunscreen is a measure which highlights how well it protects the skin from sunburn. 


Australian made, our Coles Everyday sunscreen and our NEW Baby sunscreen protects against both UVA and UVB. Stock is available online and in store.


Shop online now

Coles everyday sunscreen pump

Everyday sunscreen

Coles Brand Everyday Sunscreen is now SPF 50+, an increase from our current SPF 30+. Our improved lotion is dermatologically tested and suitable for all skin types, including sensitive skin. Fragrance free and with 4 hours water resistance, it is easy to apply and leaves a non-greasy finish, to give you the highest level of protection in the Australian sun.
Coles baby sunscreen roll-on

New Baby sunscreen

Specifically formulated for babies and dermatologically tested, our NEW Coles Brand Baby Sunscreen lotion is fragrance free and suitable for ultra-sensitive skin, including newborns. In a convenient roll on, it’s easy to apply and leaves a non-greasy finish for plenty of safe fun in the sun!
No added MSG logo

No artificial colours; no added MSG

You can shop with confidence knowing that Coles Brand products do not contain any artificial colours or added MSG.

How and why we removed added MSG and artificial colours:

How to check whether products contain additives:

Products affected by the change: