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im free from

I'm Free From

Free from allergens and full of taste

Allergen Free Products

The I'm Free From brand is all about giving allergen sufferers the ability to choose delicious foods without compromise. Find the range across the store - just look out for the I'm Free From speech bubble and colourful packs!

Helping Australians navigate dietary considerations

Finding the correct information about allergies and intolerances is often time consuming. Through our Free From + Allergy partnership, Coles and FFA are committed to making this information more accessible.

Scones and a jar of jam
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Helping Australians navigate dietary considerations through our Free From + Allergy partnership

As we continue to help all Australians lead happier and healthier lives, Coles has partnered with the Free From + Allergy (FFA) team to increase awareness of the numerous dietary and lifestyle considerations that impact our customers every day.