Dumbledore and Hedwig

Discover the Wizarding World with Coles Magical Builders

If you love Harry Potter and Fantastic Beasts, get ready to collect your own set of Coles Magical Builders! 

For every $30 you spend in one transaction at Coles or Coles Express, you'll receive one Magical Builder*.

Meet the Coles Magical Builders

From Harry to Hermione and Newt to Dumbledore, your favourite Wizarding World characters are here to collect. Plus an exclusive character at Coles Express**. Who will your favourite be?

Click on each character to find out more!

Collect BONUS Magical Builders across these participating brands*

You can earn a BONUS Coles Magical Builder when you spend $30 in one transaction and purchase selected products from participating brands below. T&Cs apply.

Win a magical trip to London^

Receive an entry to win some amazing prizes when you scan your Flybuys card with every $30 spent* at Coles and Coles Express, including a trip for four to London!

Competition

Complete your Magical Builders collection

Don't forget all Coles Magical Builders, collector cases and playkits are recyclable. Find out how to recycle them here.

Let your imagination run wild with playkits

Complete your Coles Magical Builders collection today. Learn how to build all playkits with these video tutorials.

Time to party!

To celebrate the Coles Magical Builders, we’re throwing the ultimate Harry Potter themed birthday party. From cupcakes to devilled eggs, cook up a storm with these wizard themed treats.

Recycling Coles Magical Builders and accessories

All Coles Magical Builders, Collector Case and playkits are all recyclable, scroll down to find out exactly how to recycle them all!

How to recycle your Coles Magical Builders Playkits

Larger pieces: Dismantle the playkit and place the larger pieces directly in the recycling bin

Smaller pieces: Tuck them securely inside a used envelope before being placed in the recycle bin

How to build Coles Magical Builder playkits

Platform 9 3/4 

Quidditch Pitch

Hogwarts Castle

Hogwarts Express

Magical Builders FAQs

 

Coles Magical Builders are an innovative, fun and truly sustainable concept with paper figurines that bring your favourite Harry Potter & Fantastic Beasts characters to life! Exclusive to Coles. There are a total of 35 characters to collect in total which one is exclusive to Coles Express

Coles Supermarket: 34 Core Builders

Coles Express: 34 Core Builders + 1 Coles Express Exclusive

 

You receive one Magical Builder for every $30 spent in one transaction at Coles, Coles Local, Coles Online (maximum of 20 builders on Coles Online), and Coles Express. That is, if you spend $90, you will receive three Magical Builders. The Qualifying Spend is calculated after applying all savings and discounts and excludes the purchase of: Coles Insurance products, Coles Best Buys Online Exclusives, Delivery fees, iTunes cards, gift cards, mobile phone and mobile phone plans, recharge, calling cards, Opal top up, liquor, tobacco and tobacco related product purchases, Uber Eats, eBay, AdBlue, Trailer Hire and Lottery cards.

Fuel at Coles Express is included in the qualifying spend.

 

One Bonus Collectable will be awarded when a customer spends $30 in one transaction and also purchases one or more products from a participating brand or product range. A maximum limit of one Bonus Collectable per participating brand or product range, per transaction applies. Bonus Magical Builder are NOT available at Coles Express.

As an example, if Kleenex and Colgate are participating brands:

  • Jo spends $30 (qualifies for 1 Magical Builder) and purchases 1 or more products from the Kleenex range (qualifies for another Magical Builder) and 1 or more products from the Colgate dental range (qualifies for an additional Magical builder), Jo will receive a total of 3 Magical Builders.

A full list of Coles Supermarket participating brands and product ranges is available in the Terms & Conditions on coles.com.au/magicalbuilders.

 

Yes, you will be able to receive a Magical Builder when you spend $30 in-store or on any fuel type at Coles Express. That is, if you spend $60 on fuel, you will receive two Magical Builders.

The Coles Express Exclusive can be redeemed when a customer spends $30 and purchases a Coles Express Banana Bread at Coles Express in one transaction.  A limit of one bonus Yule Ball Ron  per customer, per transaction, per day applies.

 

Customers can receive one exclusive Magical Builder ‘Yule Ball Ron’ when they spend $30 in one transaction on fuel or in-store and also purchase a Coles Express Banana Bread at Coles Express, limited to one exclusive Magical Builder per customer, per transaction, per day. 

 

You will automatically receive a Coles Magical Builders when you have met the qualifying spend of $30 (or more) in one transaction Online.  Qualifying Spend is calculated after applying all savings and discounts and excludes the purchase of: Coles Insurance products, Coles Best Buys Online Exclusives, Delivery fees, iTunes cards, gift cards, mobile phone and mobile phone plans, recharge, calling cards, Opal top up, liquor, tobacco and tobacco related product purchases, Uber Eats, eBay, AdBlue, Trailer Hire and Lottery cards

There is nothing you (customer) needs to do.   The system will calculate how many you are entitled to, and our Coles Team will pack that in with your groceries.

 

There is a total of 35 Magical Builders to collect.

 

Coles Supermarket: 34 Core Builders

Coles Express: 34 Core Builders + 1 Coles Express Exclusive

You can find the complete list of Coles Magical Builders to collect at www.coles.com.au/magicalbuilders

 

No, there is an equal and evenly distributed number of Magical Builders. 

 

No. Coles Magical Builders are in blind flow packs and mixed cases which means the characters are selected at random and customers are unable to choose which Coles Magical Builders they receive. Coles Magical Builders as a campaign is modelled on a ‘lucky dip’ blind selection process, with this built in at point of production.

 

No. Coles Magical Builders are in blind flow packs and mixed cases which means the characters are selected at random and we are unable to guarantee which character will be inside each flow pack.

 

Coles Magical Builders launches on 6 July 2022 until  30th August 2022 (8weeks) or while stocks last.

 

No, provided the qualifying spend after all exclusions is met. 

 

Yes, a maximum of 20 Collectables can be obtained per online transaction.

 

No, this promotion is only available at Coles supermarkets within Australia, Coles Express stores or Coles online. To collect Coles Magical Builders, customers need to shop at a Coles Supermarket, Coles Express or Coles online.

Coles Online orders have a maximum limit of 20 Magical Builders

 

The number of eligible Magical Builders in each transaction will be printed on the bottom of your receipt in store or invoice for Coles Online. You can show this receipt to the nearest Team Member to receive your FREE Magical Builder. 

 

Coles Online orders from the 6th July 2022 through until 30th August 2022 will include Coles Magical Builders on eligible transactions, while stocks last.

If you believe you should have received Magical Builders with your online order and did not, please reach out to Coles Customer Care on 1800 455 400 Mon–Fri 6.00am–1.00am (AEST) Saturday 7.00am–10:00pm (AEST) or Sunday 8.00am-10.00pm.

 

If your collectable is faulty, please contact the Coles Customer Care on 1800 061 562 Mon–Fri 8.30am–6.00pm (AEST) Saturday 8.00am–4:30pm (AEST), they may be able to assist.

 

We would love for you to keep the Magical Builders for hours of fun, if you do wish to dispose of them our Magical Builders and it’s packaging are fully recyclable. Simply place all pieces securely back into its packaging or another used envelope and place them into your paper/cardboard kerbside recycling bin for regular council collection.

 

Yes, Coles Magical Builders are recyclable and are made from FSC® cardboard. Coles Magical Builders are also plastic free. Coles Magical Builders are kerbside recyclable. Customers are encouraged to hold onto their Coles Magical Builders packaging and if you no longer want to keep the items, place them back into its original packaging (or another used envelope) and place them into your paper/cardboard kerbside recycling bin for regular council collection.

 

Yes! The Coles Magical Builder wrappers are made from responsibly sourced (Forest Stewardship Council (FSC®) certified) paper and are fully recyclable through your kerbside recycling bin at home. 

 

If you do not wish to keep your Coles Magical Builder you can recycle them in your Kerbside Recycling Bin at home as these are made from FSC® cardboard . Alternatively, you may leave them out with your unwanted bags or pass them to the driver when they deliver your next order.  For Click & Collect orders, customers can advise the Coles Team member at the time of order pick up that they do not wish to collect.

 

As part of the promotion, there will also be Playkits available for purchase

  • Hogwarts Platform 9 ¾  $9.75
  • Quidditch Pitch $9.75
  • Hogwarts Castle $9.75
  • Hogwarts Express Train $15

Additionally, customers can purchase a Coles Magical Builders Collector Case for $9.75 to store all their received Coles Magical Builders.

The above merchandise will have a 5 limit purchase quantity per transaction, per customer, per day

 

Yes! At Coles Express you can purchase the Coles Magical Builder Collector Case $9.75 and the Hogwarts Platform $9.75 and Hogwarts Express Train $15. There will a 5 limit purchase quantity per transaction, per customer, per day on these items. 

 

Coles Magical Builders are for persons aged 5 years and older. Coles Magical Builders are not suitable for children under the age of 3 due to the risk of small parts which present a choking hazard. Please refer to safety warnings on the product packaging. Adult supervision is required for all children.

 

The Coles Magical Builders are not suitable for children under 5 years of age. For safety reasons, remove all packaging before giving to children. All Coles Magical Builders have passed the following Australian test standards. These tests have been independently run by Intertek, a world leader in testing of product including toys, providing a broad range of services to clients around the globe. Their laboratories have gained international accreditation from all relevant accreditation bodies and industry associations, helping retailers like Coles reduce risks and demonstrate the quality and safety of materials, components and products.

  • AS/NZS 8124.3:2012/AMDT 1:2016 Safety of Toys – Part 3: Migration of Certain Elements
  • AS/NZS ISO 8124.1:2019 – Safety Aspects Related to Mechanical and Physical Properties
  • AS/NZS 8124.2:2016 – Safety of Toys: Flammability
  • AS/NZS ISO 8124-3:2003 & AS/NZS ISO 8124-3:2021 – Toxic elements test 

 

Unfortunately, we cannot provide donations of the books during the program, though please do reach out again after 30/8/2022 and we will endeavour to donate any remaining Coles Magical Builders. 

 

Coles Magical Builders are made in China in a facility that has been fully audited and authorised to Coles’ product quality standards including ethical production, health and safety standards and sustainable production methods.

 

Yes, these are also made out of FSC® certified cardboard and are kerbside recyclable.  In order to dispose of your playkits, please dismantle and place all larger pieces directly into the recycling bin. Smaller pieces should be tucked securely inside a used envelope and then placed in the recycling bin. 

 

The collector case is made out of FSC® certified cardboard and are kerbside recyclable, just remove the Velcro and the laminated strip in the middle before placing it into the recycling bin. 

 

Buy the following Newspapers from Coles Supermarkets and get a Bonus Coles Magical Builder.

Participating Brands or Product Range at Coles Supermarkets  

Herald Sun

Sunday Herald Sun

The Daily Telegraph

The Sunday Telegraph

The Courier Mail

The Sunday Mail

The Advertiser

Mercury

NT News

Gold Coast Bulletin

Cairns Post

Townsville Bulletin

Weekend Advertiser

The Weekend Australian

Toowoomba Chronicle

Sunshine Coast Daily

The West Australian

*Spend $30 in one transaction and receive a Magical Builder at Coles, Coles Online or Coles Express. A maximum limit of 20 Magical Builders per qualifying transaction applies for Coles Online. Excludes Coles Best Buys Online Exclusive, eBay, UberEats and other purchases.  Offer ends 30 August 2022 or while stocks last. See coles.com.au/magicalbuilders/terms-and-conditions for full terms and conditions.

**Collect Bonus Yule Ball Ron when you purchase a Banana Bread & Spend $30 in one transaction at Coles Express. Must be within same transaction. Limit of one Bonus Yule Ball Ron per customer, per transaction, per day applies

+Limit of one Bonus Magical Builder per brand, per transaction applies. Excludes Coles Express, Coles Best Buys Online Exclusive, eBay and UberEats and other purchases.While stocks last only. Full Terms & Conditions available at www.coles.com.au/magicalbuilders/terms-and-conditions.

^Competition ends 30/8/22.  Entrants must be a Flybuys member and an Australian residents 18yrs+.   Excludes Coles Best Buys Online Exclusive, eBay, UberEats and other purchases. Full T&Cs available at www.coles.com.au/magicalbuilders/terms-and-conditions. Permits:  ACT TP22/00709, NSW NTP/03895, SA T22/544.

WIZARDING WORLD characters, names and related indicia are © & ™ Warner Bros. Entertainment Inc. Publishing Rights © JKR. (s22)