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National Charities


Coles is proud to be in partnership with national cancer charity Redkite. Redkite gives essential support to children and young people (0-24 years) with cancer and their families. Coles customers and team members have been passionately fundraising for Redkite for more than four years. Together we have raised over $26 million for Redkite, enabling them to double the support they give children and young people with cancer. With Coles’ support, Redkite has been able to:

  • Provide more than 60,000 hours of counselling and support given to families in hospital during treatment;
  • More than 22,700 bills paid to help when parents have to stop work to be at their child's bedside;
  • Launch Australia's first national education and career support program for teenagers and young adults impacted by cancer with more than 5,300 hours of education support and more than 1,500 scholarships and; and
  • More support in family homes on return from hospital, with more than 250 hours of phone and email support and more than 9,400 information support resources given to families at home.

To help Redkite reach many more families with critical assistance, Coles has donated five cents from the sale of every loaf of specially marked Coles Brand and Coles High Top bread to Redkite since 26 January 2013. The current fundraising campaign commenced on 26 January 2015 and remains ongoing until terminated in accordance with the agreement between the parties.


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Bravery Trust

Coles is proud to have partnered with Bravery Trust to provide support to current and former members of the Australian Defence Force and their families who have suffered hardship as a result of their service. In 2014, Coles pledged to raise $5 million for the Trust and in 2017 we are proud to have achieved this commitment. Thanks to the generosity of customers and team members, we helped to raised more than $5.2 million over three years to provide financial assistance for food, housing, utilities, bills, education and other services to ADF members, veterans and their families.


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Coles Community Food with SecondBite is a program which donates surplus healthy, fresh food to community food programs supporting disadvantaged Australians. Since the program launched in late 2011, Coles has provided the equivalent of more than 46 million healthy meals to people in need.

Around Australia, over 680 Coles stores are donating fresh produce and bakery items to metropolitan, regional and rural communities to assist the estimated two million Australians who don’t have access to a safe, regular, and affordable food supply.

Our supermarkets work hard to support SecondBite through in-store fundraising initiatives, most recently raising $582,531 in our July 2017 Winter Appeal. Liquorland, First Choice and Vintage Cellars also fundraise for SecondBite and have raised more than $1.5 million to help provide nutritious food to Australians doing it tough.

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Coles is committed to helping Foodbank in its important mission, to achieve ‘An Australia without Hunger,’ by regularly donating food and groceries. Through the dedicated work of  team members in our stores and distribution centres, Coles donates over one million kilograms of food and groceries annually.

Coles is proud to have partnered with Foodbank for over a decade, which has resulted in over 23 million meals for Australians in need.

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Red Dust

Coles Express has been proud to have partnered with Red Dust Role Models and supported the ‘Healthy Living’ program to encourage Indigenous youth to learn more about health, and inspire them to live healthier lifestyles.

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Guide Dogs Australia

Since 1982, Coles has supported the Guide Dogs Australia Collection Dog Program. The iconic Collection Dogs raise money to give people who are blind or have low vision the skills and confidence to move around their local communities safely and independently.

Coles’ team members and customers have raised over $8.6 million since 1982 for Guide Dogs Australia. You will find Collection Dogs in many Coles supermarkets and Liquorland stores throughout Australia. Coles also runs student transition training for Guide Dogs Australia clients, welcomes pups in training to its stores and offers employment opportunities for people with vision loss.

With the number of Australians needing Guide Dog Australia’s services set to significantly increase by the year 2020, every act of kindness matters, big and small. Your loose change and donations have helped to raise, train and support over 160 Guide Dogs across Australia, so when you next shop at Coles, be sure to make a donation.

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Cancer Council

Coles Express is proud to be Cancer Council’s primary partner for Australia’s Biggest Morning Tea and Daffodil Day. In 2016, Coles Express team members and customers raised more than $800,000 through these campaigns.

Coles is proud to have been an official partner of Cancer Council’s Daffodil Day for more than 20 years, raising more than $21.9 million for cancer research, education and support services through the ever popular Daffodil Day campaign. Funds raised have helped Cancer Council to provide support services in each State and Territory to provide vital assistance to newly diagnosed patients and people living with cancer.

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